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Archbishop’s Support For Fairtrade Fortnight

March on Parliament during Fairtrade Fortnight (25th Feb-10th March).

Monday 25th February 2013

The Archbishop of York, Dr John Sentamu, today encouraged people to buy fairly traded produce as the Fairtrade Foundation launched its 2013 Fairtrade Fortnight campaign calling for action to end trade injustice around the world.

The Archbishop of York has agreed for a paper avatar to be made of him to join a march on Parliament, along with other well-known public figures, during Fairtrade Fortnight (25th Feb-10th March).

The march on Parliament is to show support for a fairer deal for small farmers. Estimates show that small farmers grow around 70% of the world’s food, yet only receive an average of 3% of the retail price once their produce hits the supermarket shelves. The Fairtrade system helps provide these farmers with a fairer price for their produce, and a chance for a better livelihood for themselves and their families.

Dr John Sentamu said: “I'm proud to be supporting this year's Fairtrade Fortnight to plead with the government to do more for small hold farmers wherever they live in the world. I'm delighted to be sending my paper avatar to join thousands of others for Fairtrade's march on Parliament during Fairtrade Fortnight”.

For further information about Fairtrade Fortnight please visit

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